Privacy Policy
Last Updated: October 13, 2026
This Privacy Policy describes how PINHENG CORE ENERGY TECHNOLOGY (HONGKONG) CO., LIMITED, trading as Claylia ("Claylia," "we," "us," or "our"), collects, uses, discloses, and safeguards personal information when you visit claylia.com, purchase our crafting kits and DIY materials, contact customer support, or otherwise interact with our services (collectively, the "Services").
By accessing or using our Services, you acknowledge that your personal information will be handled as outlined in this Privacy Policy. If you have any questions, please contact us at support@claylia.com.
1. Information We Collect
We collect information directly from you, automatically through your device, and from trusted third-party service providers:
A. Identifiers & Contact Information
Your name, billing address, shipping address, email address, phone number, and account login details.
B. Commercial & Transaction Details
Records of craft kits purchased (e.g., air-dry clay, stone clay, plaster sets, sculpting tools), order confirmations, shipping history, warranty claims, and customer service inquiries.
C. Technical & Device Information
IP address, browser type and version, operating system, time zone settings, referring URLs, pages viewed, time spent on pages, and interaction data collected automatically via cookies, web beacons, and pixels.
D. User Contributions & Feedback
Product reviews, customer support messages, craft project photos/videos you share with us, survey responses, and feedback.
2. How We Use Your Personal Information
We use your personal data for legitimate business and operational purposes, including:
- Order Fulfillment: Processing transactions, shipping craft parcels, managing replacements/returns, and providing order tracking updates.
- Customer Care: Answering inquiries, troubleshooting crafting issues, and honoring quality guarantees.
- Site Optimization & Analytics: Analyzing website traffic, assessing shopping cart abandonment, and enhancing user experience.
- Marketing & Promotions: Sending product updates, tutorials, and promotional newsletters (which you can opt out of at any time).
- Security & Fraud Prevention: Screening orders for potential fraud and safeguarding our platform and customers against unauthorized activities.
- Legal Compliance: Complying with applicable laws, tax regulations, and lawful government requests.
3. Cookies & Tracking Technologies
We and our trusted partners (such as Shopify, Google, and Meta) use cookies and similar tracking technologies to operate the website, maintain your shopping cart, and measure advertising performance.
- Essential Cookies: Required for basic store functionality, such as keeping items in your cart, account authentication, and checkout security.
- Analytics & Performance Cookies: Help us understand how visitors interact with our craft tutorials and product pages (e.g., Google Analytics).
- Marketing & Advertising Cookies: Used to deliver relevant advertisements and track the effectiveness of marketing campaigns.
Managing Cookies: You can adjust your browser settings to refuse or delete cookies. Please note that disabling cookies may affect certain features of our online store, such as the checkout process.
4. How We Share & Disclose Personal Information
We do not sell your personal data for monetary compensation. We only share information with trusted third parties to provide our services:
- E-Commerce Platform: Our store is hosted on Shopify Inc. Shopify provides the online e-commerce platform that enables us to sell our crafting products. You can review Shopify's Privacy Policy at shopify.com/legal/privacy.
- Logistics & Warehousing Partners: Carriers (USPS, FedEx, UPS) and domestic fulfillment hubs to deliver your packages.
- Marketing & Analytics Services: Platforms such as Klaviyo, Google Analytics, and Meta Ads to deliver transactional emails, newsletters, and tailored ads.
- Legal Requirements & Business Transfers: When required by court orders, regulatory authorities, or in connection with a corporate reorganization, merger, or asset sale.
5. Payment Security & Data Protection
All direct payment gateways used on our site adhere to the standards set by PCI-DSS (Payment Card Industry Data Security Standard) as managed by the PCI Security Standards Council. Payment data is encrypted using Secure Sockets Layer (SSL) and AES-256 encryption. Claylia does not store full credit card numbers or sensitive payment details on its internal servers.
6. Your Privacy Rights (U.S. & State Regulations)
Depending on your state or jurisdiction (including California under CCPA/CPRA, Colorado, Virginia, and others), you may have the following rights regarding your personal information:
- Right to Access / Know: Request details about the personal data we hold about you and how it is processed.
- Right to Correction: Request corrections to inaccurate or incomplete personal information.
- Right to Deletion: Request the deletion of your personal data, subject to legal and transactional exceptions.
- Right to Opt-Out: Opt out of targeted advertising, profiling, or the sharing of personal data.
- Non-Discrimination: We will never discriminate against you, charge different prices, or provide a lower quality of service for exercising your privacy rights.
Global Privacy Control (GPC): Where legally required, we recognize and respect Global Privacy Control (GPC) signals sent by your browser as a valid request to opt out of targeted advertising.
To exercise your privacy rights, please email us at support@claylia.com with the subject line "Privacy Rights Request".
7. Children's Privacy
While Claylia craft kits are designed for family and creative use, our website and online purchasing services are intended for adults. We do not knowingly collect personal identifiable information online from children under the age of 13 (or under 16 where applicable by local law) without verifiable parental consent. If we become aware that a child has provided us with personal data, we will take immediate steps to delete such information.
8. Data Retention
We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, complete transactions, fulfill warranty services, resolve disputes, and comply with applicable tax, accounting, and legal requirements.
9. Policy Updates
We may update this Privacy Policy periodically to reflect changes in our crafting operations, technologies, or legal requirements. Any updates will be posted on this page with an updated "Last Updated" date.
10. Contact Us & Legal Entity
If you have questions, comments, or wish to exercise your privacy rights, please contact our privacy compliance team:
PINHENG CORE ENERGY TECHNOLOGY (HONGKONG) CO., LIMITED
Trading Name: Claylia
Attn: Privacy Compliance Team
Email: support@claylia.com
Registered Address: WORKSHOP 60, 3/F, BLOCK A, EAST SUN INDUSTRIAL CENTRE, NO. 16 SHING YIP STREET, KL, HONG KONG